Choose your plan.
Essential
£29 /month
One buyer persona, researched and turned into keywords with real search demand, plus 20 pieces of content a month. Try it free for 3 days with no card needed.
- 1 researched buyer persona
- Persona pains turned into the questions they search
- 20 pieces of content a month included
Starter
£49 /month
Up to 3 buyer personas, each researched and turned into keywords with real search demand. Try it free for 3 days with no card needed.
- 3 researched buyer personas
- Persona pains turned into the questions they search
- 30 pieces of content a month included
- Guided setup
MOST POPULAR
Content Foundry
£99 /month
Up to 10 buyer personas, so you can cover every audience, sector and decision maker you sell to. Try it free for 3 days with no card needed.
- 10 researched buyer personas
- Persona pains turned into the questions they search
- 60 pieces of content a month included
- Director-level strategy call to set your content direction
- Monthly check-in call with a director to review performance and plan ahead
- Guided setup
Every plan includes.
Add-ons
Add what you need.
Extras you can buy from inside your workspace, on any plan.
Strategy session
A director-level session with the CRO and Founder of Fundamental Labs.
£249
Team training
A 30 minute training session for your team.
£49
30 extra articles
Adds 30 articles to this billing period. Works with any plan.
£39
60 extra articles
Adds 60 articles to this billing period. Works with any plan.
£89
Questions
The things people ask.
How does the free trial work?
Sign up with your work details and every feature is unlocked for 3 days. No card needed. When the trial ends your workspace locks until you subscribe.
What counts as usage?
Keyword lookups, generated pieces and published content. You can see exactly where you are at any time inside your workspace. Drafts get 5 free regenerations each.
Can I cancel?
Yes. Cancel at any time from your billing settings. Everything you have already created stays with you.
Next step
Start generating content in seconds.
Free for 3 days, no card needed. Plans from £29/month. Cancel anytime. Anything generated is yours forever.